Britannia Building Society48 sheet posters
In a rampant and rising market awash with less scrupulous lenders , Britannia wanted both existing and prospective mortgage customers to seek their advice first and be assured that their investment would be safe with them.
“Stuck” with an existing campaign line, our job was to illustrate this proposition simply and effectively and leave passers by with a smile and a ‘feel good factor’ about Britannia.